A wifcon.com document
Matter of: | Atteloir, Inc. | DOCUMENT FOR
PUBLIC RELEASE
The decision issued on the date below was subject to a GAO Protective Order. This redacted version has been approved for public release. |
File: | B-290601; B-290602 | |
Date: | August 12, 2002 | |
|
Raymond J. Sherbill, Esq., and Stuart A. Schwager, Esq., Ridberg, Press & Sherbill, for the protester.
William F. Dalton for E.L. Hamm & Associates, Inc., an intervenor.
Maj. Robert B. Neil and Capt. Peter Hartman, Department of the Army, for the agency.
Scott H. Riback, Esq., and John M. Melody, Esq., Office of the General Counsel, GAO, participated in the preparation of the decision.
DIGEST
Protest against agency's selection of a lower-rated, lower-priced proposal for
award is denied where record supports reasonableness of agency's source
selection decision; even where price is the least important consideration,
agency properly may select a lower-rated, lower-priced proposal for award where
it concludes that higher rated proposal is not worth the associated price
premium.
DECISION
Atteloir, Inc. protests the award of a contract to E.L. Hamm and Associates,
Inc. under request for quotations (RFQ) No. DADW35-02-T-0083[1]
issued by the Department of the Army, Military District of Washington (MDW) for
management, operation and maintenance of visual information services.
Atteloir maintains that the agency's award decision is not consistent with the
terms of the solicitations.
We deny the protest.
The solicitation contemplated award of a contract for a base year, with four
1-year options, to provide a variety of visual information services.
Offerors were required to submit technical and price proposals, and award was to
be made on a “best value” basis. Technical proposals were to be
evaluated using four equally-weighted criteria: prior experience, past
performance (with subcriteria not relevant to the protest), organization and
staffing, and management approach. Agency Report (AR), exh. 5.4, at 74.
While price was subordinate to all technical evaluation factors, as proposals
became more technically equal, price would become a determining factor for award
purposes. Id.
The agency received four proposals. The agency evaluated the proposals
(with adjectival ratings in each of the four areas of either excellent, good,
satisfactory, marginal or unacceptable), established a competitive range,
engaged in discussions and performed a final evaluation. The results of
the final evaluation for the protester and awardee were as follows:
Offeror | Prior Experience | Past Performance | Organization and Staffing | Management Approach | Price |
Atteloir | Excellent | Excellent | Excellent | Excellent | [deleted] |
E.L.Hamm | Excellent | Good | Excellent | Good | [deleted] |
AR, exhs. 4, 22. The agency assigned both proposals overall adjectival
ratings of excellent. In reviewing Atteloir's price proposal, the agency
concluded that its unit prices for some of the contract line items (CLINs) were
unbalanced, and that this posed some performance risk, in terms of either
increased cost to the government or performance risk to the contractor based on
its furnishing below-cost supplies (because the CLINs were requirements-type
line items where quantities could vary). AR, exh. 26, at 2-4. The
agency also identified a weakness in Atteloir's cost proposal based on a lack of
escalation in labor and other costs during the option years. Id.
On the basis of these evaluation results, the agency made award to E.L. Hamm,
finding that its proposal offered the best overall value to the government.
TECHNICAL EVALUATION
Atteloir maintains that the agency improperly found either that its proposal was
essentially equal, or only slightly technically superior, to E.L. Hamm's from a
technical standpoint, and then improperly made award on the basis of E.L. Hamm's
lower price. Atteloir maintains that the adjectival ratings assigned by
the agency mask greater qualitative differences between the proposals. In
this regard, Atteloir maintains that it offered an employee benefits package
that was superior to E.L. Hamm's and that this feature was worth the additional
cost. (This aspect of the proposals was reviewed under the management
approach criterion.) Atteloir also contends that its past performance was
superior to E.L. Hamm's.
Source selection officials have broad discretion to determine the manner and
extent to which they will make use of the technical and price evaluation results
in negotiated procurements. Ready Transp., Inc., B-285283.3,
B-285283.4, May 8, 2001, 2001 CPD ¶ 90 at 12. Since numeric or adjectival
scores are merely guides to intelligent decision making, they do not necessarily
mandate selection of a particular proposal for award. Id. The
more important consideration is whether the evaluation record and source
selection decision show that the agency reasonably assessed the relative merits
of the proposals in accordance with the stated evaluation criteria. KBM
Group, Inc., B-281919, B-281919.2, May 3, 1999, 99-1 CPD ¶ 118 at 11.
We have no basis to object to the agency's technical evaluation here. The
record shows that the agency performed a detailed review of the proposals and,
in addition to assigning adjectival ratings, also prepared narrative materials
that were thereafter used by the source selection official when she made her
source selection decision. We note that these narrative materials are
incorporated into the agency's source selection decision document, AR exh. 4,
take cognizance of the differences among the proposals and specifically discuss
the issues raised by Atteloir. Moreover, the narrative materials
correspond directly to the adjectival ratings.
In the area of management approach, the evaluators assigned only a good rating
to the E.L. Hamm proposal noting that, while the firm proposed a detailed
management plan, there was no mention of an employee benefits package or
incentives; the evaluators identified this as a weakness in the firm's proposal
because of the risk of personnel turnover. AR, exh. 4, at 10. In
contrast, the evaluators assigned Atteloir's proposal an excellent rating in
this area and identified no weaknesses and several strengths. AR, exh. 4,
at 12. The record thus shows that the agency evaluators and source
selection official were aware of, and considered, this difference in the two
proposals.
As for past performance, the evaluators assigned E.L. Hamm's proposal only a
good rating, noting that the firm was rated good overall by the reference who
responded to E.L. Hamm's past performance questionnaire. This same
reference remarked that the firm's on-site staff supporting the requirement
always “exceeded the minimums,” and rated E.L. Hamm's customer service as
“very high.” AR, exh. 4, at 9. The evaluators assigned
Atteloir's proposal a rating of excellent for past performance, noting that both
past performance references for Atteloir rated the firm's performance excellent,
and cited numerous details relating to the specific advantageous attributes of
Atteloir's performance. AR, exh. 4, at 11-12. The record thus shows
that the evaluators and source selection official were aware of, and considered,
the relative merits of the two proposals in the past performance area.
More generally, the technical evaluators found that Atteloir was the
“preferred company” and had submitted the most technically capable proposal
based on the technical evaluation (without regard to price). AR, exh. 4,
at 13. They noted, among other things, Atteloir's “great experience”
in performing visual information services, as well as its significant depth,
perspective, institutional knowledge and hands-on experience. Id.
The record thus shows that Atteloir was given full credit for its technically
superior proposal, both by the evaluators and the source selection official who
incorporated the technical evaluators' narrative materials into her source
selection decision document.
PRICE
Although, as discussed, Atteloir submitted the superior technical proposal, the
record shows that the agency was concerned about its pricing proposal in two
respects. First, Atteloir's overall price was approximately [deleted]
percent higher than E.L. Hamm's. Second, the record shows that the agency
was concerned about the structure of Atteloir's pricing, as well as a lack of
price escalation in its proposal for the option years. The record includes
a price negotiation memorandum relied upon by the source selection official in
arriving at her decision, which raises significant concerns about Atteloir's
proposed pricing:
Atteloir did not provide unit prices for [deleted] sub-priced contract line
items, which was of particular importance in this Requirements type contract.
Atteloir also did not factor escalation into option period [deleted] for labor
nor did they factor escalation into [deleted] for the duration of the five year
effort. Consequently, the unit prices that Atteloir was proposing could
not be ascertained and it was determined that there were some price risks
associated with Atteloir's proposed prices. Specifically, comparison of
Atteloir's line item totals to the Independent Government Estimate demonstrates
the following: [the document goes on in some detail to describe the various sub-CLIN
items that are either unreasonably low in price or unreasonably high in price].
These [deleted] variations in pricing and the [deleted] lack of escalation in
the option years lead me to believe that [deleted]. To me [this]
represents a major risk to the Government [because] the costs for supplies would
either be significantly above what is deemed appropriate or the costs would be
so low as not to be sustainable by the contractor in the option years.
Both scenarios represent a great risk to the Government. AR, exh. 26, at 2-4. Atteloir does not dispute these conclusions, but
merely dismisses them, stating that the value of the unbalanced CLINs is
relatively small, and maintaining that its pricing scheme “cuts both ways,”
with the government sometimes benefiting and Atteloir sometimes benefiting.
This argument is without merit. Where an offeror's prices appear
unbalanced (that is, the prices for some items appear understated or
overstated), agencies ordinarily are required to assess the performance risk
associated with such pricing, and evaluate whether the pricing scheme will
result in the agency paying unreasonably high prices. Federal Acquisition
Regulation (FAR) § 15.404 (g); Citywide Managing Servs. Of Port Washington,
Inc., B-281287.12, B-281287.13, Nov. 15, 2000, 2001 CPD
¶ 6 at 7-8. This is what the agency did here, and we find nothing
unreasonable in the agency's conclusions. The fact that the CLINs in
question may represent only a relatively small portion of the contract's total
value, and the fact that Atteloir's pricing “cuts both ways” go only to the
magnitude of the effect of the unbalancing; even the protester does not maintain
that its pricing represents no risk. The agency did not reject Atteloir's
proposal based on its pricing, but instead merely concluded that the pricing
scheme presented a risk that the government might pay unreasonably high prices
for some CLINs, or that Atteloir's furnishing some CLINs at understated costs
could affect the firm's performance. There was nothing improper in the
agency's giving some weight to this concern in the source selection decision.
SOURCE SELECTION DECISION
When making its source selection decision, the agency recognized the technical
superiority of the Atteloir proposal, but nonetheless identified the E.L. Hamm
proposal as representing the best overall value to the government. In this
regard, the source selection decision document relies on the technical
evaluation report prepared by the evaluators, as well as the recommendation of
the chairman of the technical evaluation board (this latter document took into
account both the technical considerations as well as the pricing concerns
discussed above). In arriving at its award decision, the agency recognized
Atteloir's technical superiority, but found that this superiority was not worth
the added cost premium, and noted further that its unbalanced pricing presented
a risk not present in the E.L. Hamm proposal. AR, exh. 4, at 15-16.
Atteloir does not challenge the substance of the agency's evaluation
conclusions, but instead maintains that, because the solicitation gave greater
weight to the technical considerations, the agency essentially was required to
make award to it because its proposal was rated higher during the technical
evaluation. This argument is without merit. Even where price is the
least important award criterion, an agency may nonetheless select a
lower-priced, lower-rated proposal where it concludes that the higher-rated
proposal is not worth the associated price premium. SelRico Servs.,
Inc. B-286664.4 et al., June 22, 2001, 2002 CPD ¶ 6 at 3.
Source selection officials in negotiated procurements have broad discretion in
determining the manner and extent to which they will make use of the technical
and price evaluation results; price/technical tradeoffs may be made, and the
extent to which one may be sacrificed for the other is governed only by the test
of rationality and consistency with the solicitation's evaluation criteria.
Id.; NAPA Supply of Grand Forks, Inc.,
B-280996.2, May 13, 1999, 99-1 CPD ¶ 94 at 5.
As discussed, the agency was well aware of the proposals' relative merits when
it made its award decision. In the final analysis, the agency concluded
that, while Atteloir's proposal was technically superior, its higher price and
the element of risk introduced by Atteloir's pricing structure were sufficient
to offset Atteloir's technical advantage, notwithstanding that technical
considerations were of greater weight than price. There is nothing
inherently unreasonable or irrational in this conclusion.
The protest is denied.
Anthony H. Gamboa
General Counsel
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